LIONS Re-brand film

Concept & storytelling | Creative direction | edit

In 2020, the company behind Cannes Lions: The International Festival of Creativity underwent a rebranding process to reflect the brands growth beyond the 7-day festival. I was in charge to write and direct a film to reveal the new LIONS brand to the world, a powerful piece that would resonate with creatives, marketers and strategists all over de planet.

  • Sound Node Studio

    Based in north London, the studio provides a full range of sound services and solutions for film, broadcast, multimedia and other audio-visual programs.

  • Simon Cook

    CEO at LIONS | The home of creativity

  • Tea Uglow - Creative Director for Google Creative Lab

    Yang Yeo - Creative Officer at Kaiju inc / Hakuhodo International

    PJ Pereira - Creative chairman at Pereira O’Dell

    Josy Paul - CCO at BBDO India

    Chaka Sobhani - CCO at Leo Burnett

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